GE Appliances - House of Brands
GE Appliances offers a whole family of appliance brands—each with its own products, features, and styles. Choose the brand that fits your needs, personality, and your budget from our entire house of brands.
GE Appliances is a house of brands, with Monogram®, Café™, GE®, GE Profile™, Haier, and Hotpoint® having their own unique identities to match your lifestyle and personality. Descriptions of our house of brands are provided below.
Monogram
Expertly engineered for even your most aspirational culinary endeavors, our ultra-premium brand, Monogram, offers unparalleled performance and impeccable style. Only the highest quality materials are sourced for these appliances—from commercial-grade stainless steel for refrigerators to sapphire glass for cooktops and range knobs, you can feel and see the quality and striking beauty of our luxury appliances.
Café
Make your kitchen a true reflection of you with Café appliances. Our Customizable Professional Collection offers your choice of Matte White, Matte Black, or Stainless Steel finishes plus a premium Platinum Glass finish to show off your style. Take personalization even further with our six gorgeous styles of handles and knobs. Café also offers matching small appliances to complete your kitchen aesthetic.
GE Profile
Smart features and sleek designs—that’s GE Profile appliances. We’ve designed some of the most cutting-edge products on the market with smart features that simplify life. GE Profile offers game-changing appliances for your home that provide efficiency, ease-of-use, and superior performance. That’s smarter innovation.
GE Appliances
With over a century of experience providing Americans with dependable, durable, and quality appliances, GE Appliances continues to deliver products loved by millions of homes. From major and small appliances to RV appliances and heating and cooling, count on us to bring you good things for everyday life.
Haier
Born for the city, Haier appliances provide modern designs to fit your way of life. Specially designed appliances fit smaller spaces like apartments and tiny homes while delivering big on features and style.
Hotpoint
You don’t get the title of America’s Hardest Working Appliances without a lot of experience in U.S. homes. For over 100 years, these appliances have been built to work as hard as you do, day in and day out. When you need an appliance to take on chores and get them done, turn to Hotpoint.
Bodewell
What began as GE Factory Service has become the latest brand in our family, Bodewell—our comprehensive source for all your appliances ownership needs. From appliance repair and installation to maintenance and upgrades, we’re here to keep your home hassle-free.
SmartHQ Smart Appliances
Across our family of brands and smart appliances, one app rules them all. SmartHQ helps you stay on top of laundry, meals, and lots more. When you connect your appliances to your home WiFi and the SmartHQ app, you’ll receive alerts, be able to control your appliances from your phone, and provide software updates with new features.